A web series to bring the tar sands home

In late summer of 2015 I met these folks as they stopped in Edmonton, AB for an evening presentation and community discussion along their journey. I listened to their story, reflecting on the outsider perspective of using my hometown name as an indicator of injustice.

It was an eye-opening meeting for myself, Alberta-born and raised, but always with activist stirrings to question impact of dirty industry as pollution to our air, heart, water, and soul.

day 3. Spent with @roadtoathabasca crew. Amazing. Refreshing. Cathartic. Mom n dad helped too.

A post shared by Jude Keefe (@geophelia) on

We took a brief detour around the town of Athabasca – less focused on oil and more on lifestyle. About staying connected to our town when the province sees it as a thoroughfare to the North. We discussed harmful blindness which exists in isolated resource communities.

By nature of the pilgrimage journey itself, this journey is a magnificent one. To challenge the limits of the body is an eager metaphor for the environmental limits open-pit mining is pushing on natural systems.

Please watch this trailer and follow these humans as they continue to tell a complicated story. And, use it as cause to speak up! Find a soapbox, or bike, or sidewalk, or oil exec’s front doorstep..

The Road to Athabasca is as personal as we make it. For me, it is a paradigm shift that allowed me to more truly understand my home. It has opened the eyes of these travellers, and all those who they sought out for conversation on the ride.


The Road to Athabasca is launching a new web series to share stories of the land, water, and people who live along the Trans Mountain oil pipeline. Check out the trailer!

Source: A web series to bring the tar sands home